Birth is not in the pelvis! Your mind controls EVERYTHING! Take back control with one SIMPLE yet POWERFUL tool
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Hello! I’m Sara, it’s a pleasure to meet you…


I created Positive Birth Affirmation Cards as a powerful tool for women and birth workers because I believe they work. I know that I was able to naturally birth my son Charlie because of committed mental preparation, focus and of course, the support of my incredible birthing team.

Imagine stepping into birth and labour with POSITIVITY & CONFIDENCE?
Imagine feeling EMPOWERED, CALM & READY


You are PREPARED to manage anxiety and fear because you have employed a simple tool, with proven benefits in promoting POSITIVE BIRTHING OUTCOMES.

Whether you are newly pregnant, about to give birth, or buying for a yummy mummy-to-be, you are in the right place!

​Education is key

At Best Birth Co, we are huge believers in the power of knowledge and experience. Through education we discover that birth is a wondrous and natural rite of passage, not something that puts your life in grave danger.

Research has proven that by employing the powers of your mind, you can manage the sensations and discomforts within your birthing journey.

Your definition of pain may transform. It no longer becomes a life-threatening state, but instead evolves into an understanding of the necessary and helpful sensations that allow your baby to arrive safely. You are CAPABLE of changing your relationship to pain and childbirth.

Created by a Homebirth Mumma

Sara Dobson | Creator Best Birth Co.

I’m Sara, Mumma, wife, creative and positive birth advocate. Thanks for stopping by and checking out Best Birth Co. I’m so grateful that you are here.


I loved using them to prepare for my son's homebirth. 

During the days and months of Trimester 2 & 3 I drew comfort from the words and imagery on the cards. I would stop and stare at a statement and be washed over by its message often rehearsing the feelings and sensations I might feel. They gave me so much confidence and faith in my body's ability and reshaped my belief around birth to be one that was utterly positive.

During birth, they were even more helpful - they changed into a completely different product, one which went from being a visual, neural pathway creator, to a powerful internal birth coach who ran the gauntlet with me. In those moments of doubt, when fear crept in, I looked at the cards and returned to my power.

They gave me the confidence to find my strength, to find myself and to birth my son (all 4.5kg's of him without drugs or interventions). I know they will do the same for you! You can read more about my birth story here

See the Positive Birth Affirmation Card Deck HERE.

One POWERFUL Tool for your Best Birth

With a chic design aesthetic, these cards have been carefully designed for the Modern Birthing Mother - she is educated, open-minded and embracing her birthing options with strength and confidence.

Shop Positive Birth Affirmation Cards